2min chapter

Invest Like the Best with Patrick O'Shaughnessy cover image

Jerry Neumann – Why Venture is Hard - [Invest Like the Best, EP.134]

Invest Like the Best with Patrick O'Shaughnessy

CHAPTER

Building a Brand Is a Great Opportunity for Venture Capitalists

i'm very interested in hearing sort of yu spect ot what that means. But start with brands. Why is that interesting for v cs? What are the challenges? Wat are the opportunities forfor making an investment of that type? Yet, brands are easier. So you can go ini and build a new brand and be successful. That's ou know, brands are a great buried entry. The problem is they're superexpensive to create. Which isn't to say that venture capitalists shouldn't back those companies because i'm investing my own money.

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