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How to Build Thought Leadership on the Front End and Boost Conversions on the Backend Even if You Hate Selling with Yifat Cohen

Entrepreneurs on Fire

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Creating Lasting Influence on Social Media

The chapter emphasizes providing real value and expertise on social media for long-term impact, contrasting it with short-term gains. It discusses the use of 'Cast Magic' for content creation and encourages connecting with influential individuals for continuous learning and growth.

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