Why That Worked  – Presented by StoryBrand.ai cover image

Marketing Made Simple #1: Donald Miller—The Framework That Makes Marketing Easy

Why That Worked – Presented by StoryBrand.ai

00:00

The Story Bran Framework - The Eighteenth Episode

The first step in the framework is identifying what a character wants. So you need to be able to in your messaging and marketing clearly identify what it is that your customer is looking for. That's really what sets up the seven parts of the framework. The eight episodes we're going to dive much more deeply into each of those parts.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app