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#271 James Heskett- Turning Company Culture into a Competitive Advantage

What Got You There with Sean DeLaney

CHAPTER

Change Management - How to Change the Performance Management System

Change management is a multistep process, says Richard Branson. One of the fallacies is that it takes a long time to change an organization's cult, he writes. "If this has got to be front burner, i'm not going to keep it there for very long," Branson adds.

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