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The Fallacy of Sunk Costs
A lot of us also have programming that changing your mind is flaky, it's not. So we put ourselves last and we grin and bear it or like what's the opposite of grin? We cringe and bear it as we go through something we don't want to do. But actually one of the things he brings up which I feel like is another thing where it just cuts through, he's like you have the choice between being popular and being respected when you say no. That's really hard though, like uncommitted, like basically going back on what you said you would do.