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338: Salesforce CMO on Leading Through Turbulence

Renegade Marketers Unite

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How to Scale Up Your Customer Marketing

We're launching suites, which are ways for customers to use multiple sets of our products together in a way that's packaged and integrated. And we see this also impacting our customer storytelling because from a back to basic standpoint, whether you're talking to L'Oreal, they're using our service cloud,. These are commerce power, these are our whole portfolio. We're entering to the generative era of content and code and experiences. As a marketer, really leaning into that is so, so, so important.

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