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How Lori and I Went From an Idea to Raising Money
The idea to me was so strong like that foundation the strategy and we always say Lori is a very strong business mind with the creative bent. I'm a very strong creative mind with the business bent so we can align on those things but have that opposite skill set. How did you guys go from this idea okay yes Lori you're like yes you could be the co founder how do you go from that to raising money? "I think there's a lot of guessing that goes into does someone have the kind of wherewithal to stick through the hard times"