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Maggi Seasoning Masala in India, Cubes in the West, Sauces in South East Asia.
Maggi masala is so europe. I spent a lot of time looking at, the analyzing the the baggi masala incident liats mochester, india. They have one for every and they nail down exactly what evokes that kind of weapon. You can literally take any ordinary dish, just sprinkle some maggi masala to it. And people will say, who whow on earth did you make it?