How to Optimize a Content Website?

There are two ways to go about it. One is the lab way or the synthetic way. The sight sees what's the largest piece of content within the initial viewport, and basically measures how long until that got rendered. And not only that, it will actually show you which of the elements on the page is that lodges is the one that it picked as gis contentful paint. If your site gets sufficient traffic, you can actually data from that same crux data base that google uses ar ranking.