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Jonnie Cahill, CMO of Heineken USA: Buy the Idea

Building Better CMOs and Marketing Leaders

CHAPTER

A Conversational Exchange and Thank You with Company Name Mentioned

A humorous dialogue about the attractiveness of a job role, highlighting the benefits of free beer and the complexities faced by C-suite executives. The chapter concludes with expressions of thanks, promoting the guest's company and encouraging listeners to engage with the guest and visit the host organization's website.

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