5min chapter

The Business of Authority cover image

The Care And Feeding Of Your Authority Business

The Business of Authority

CHAPTER

Focus Gets You Focused

"It's figuring out how much selling and how much marketing do I have to do? What do we have to change to get there?" "Focus gets you focused. It helps you look at like, what activities would lead to a year like this versus what activities would Lead to a Year Like That"? "I was just thinking, um, Ramit Seti, I'm on his mailing list, and I think it was just this morning, and I didn't read the whole thing,. but he's something to the effect that he had this laundry list of like 31 pages of how to market his book."

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