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Navigating IP Challenges and Unique Gifting on Etsy
This chapter explores the significance of unique gift-giving on Etsy and its role in supporting artisans. It also examines the complexities of intellectual property issues related to popular franchises and Etsy's proactive strategies to address potential violations.
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Todays show:
Etsy’s Josh Silverman joins Jason to discuss the marketplace business model (2:54), UX challenges (4:58), company operations during the pandemic (36:57), AI’s impact on team size (50:56), and more!
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Timestamps:
(0:00) Etsy’s Josh Silverman joins Jason
(2:54) The marketplace business model and Etsy's growth
(4:58) Maintaining Etsy's unique marketplace and UX challenges
(10:34) Defining handmade and GenAI art on Etsy
(11:53) Coda - Empower your startup with Coda’s Team plan for free—get 6 months at https://www.Coda.io/twist
(13:18) Preventing inauthentic sellers and the seller approval process
(20:14) Etsy's star seller program and the importance of artisanal items
(26:26) Intercom - TWIST listeners can get 90% off Intercom’s platform at https://www.intercom.com/twist
(27:55) Durable products, warranties, and customer loyalty
(35:47) Micro1 - Visit https://www.micro1.ai/twist to open a talent search and get a 2 week free trial per hire.
(36:57) Company operations during the pandemic and efficiency era
(44:11) Global talent, remote work, and productivity at Etsy
(50:56) AI's impact on team size, productivity, and customer support
(55:10) SEO strategies, organic traffic, and handling IP issues
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Follow Josh:
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LinkedIn: https://www.linkedin.com/in/jasoncalacanis
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Thank you to our partners:
(11:53) Coda - Empower your startup with Coda’s Team plan for free—get 6 months at https://www.Coda.io/twist
(26:26) Intercom - TWIST listeners can get 90% off Intercom’s platform at https://www.intercom.com/twist
(35:47) Micro1 - Visit https://www.micro1.ai/twist to open a talent search and get a 2 week free trial per hire.
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Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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