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TMBA 685: From Agency to COO to CEO - A Case Study From SPI

Tropical MBA: Entrepreneurship & Founder Lifestyle

CHAPTER

What's the Agenda for the Week?

I have my leadership meeting on Mondays. Those are my direct reports. I have ops, marketing, and community. We align on their priorities for the week as short a list as possible that should align to that quarter's OKRs. Everyone has a North Star like central KPI. Mine is MRR. My community person is we cheat and she has to. She has churn and LTV for our members. So essentially she's all about retention. I'm about gross. Right now we're prioritizing traffic to our community pages. This one kind of kind of moves a little bit based on kind of what our priority is. But right now we're just going to hard at our community

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