A lot of businesses will say, we need more trust. And so i find it's much more helpful for companies to think about the science of being trustworthy. We know that people look for these four traits. Reliability, which relates to time and responsiveness, but also consistency. The last one is the hardest in the holy grail: integrity.
We talk a lot about “trust” in our businesses. But a lot of us are getting it wrong. On this episode, Oxford lecturer and bestselling author Rachel Botsman joins us for a fascinating look at how trust works in the business world, how it’s changing, and what we need to do to keep up.
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