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26min chapter
252: Data Strategist & Data Roles
Explicit Measures Podcast
The Importance of Defining Metrics and the Role of Business Intelligence
In this chapter, they discuss the importance of defining metrics and the role of business intelligence in creating value for the business. They highlight the need for accurate and clean data and the deficiency in organizations that lack a strategic approach. The focus of business intelligence is driving efficiencies and better insights for running the business, and data leaders face the challenge of communicating its value.
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