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#427 The Chrysler Building and the Great Skyscraper Race

The Bowery Boys: New York City History

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Skyscrapers, Branding, and Automotive Innovation

This chapter explores the interconnection between skyscrapers, branding, and automotive innovation in the 1920s, focusing on figures like Walter Chrysler and architects like William Van Allen. It discusses how skyscrapers served as symbols of success and advertising platforms for businesses, while also highlighting Chrysler's pioneering approach to automobiles and his pivotal role in the automotive industry. The narrative delves into the competitive race among business leaders and architects to construct grander skyscrapers, culminating in iconic structures like the Chrysler Building.

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