EP 124 | Srikrishnan Ganesa (Rocketlane) - How revisiting your target market can help accelerate growth.
CHURN FM
00:00
Fresh Disk
It was close to three years that we had been operating. It wasa fast journey, but i think because for a long part of us doing everything it also felt like a log a an than it actually was. And the one of the things that i loved so much about fresh works was how they started out with a single product with focusing on like a specific ike audience, target persona. So econnomy of exactlyfor a supports. But then once you say this is variety, it starts developing its own personality. Is a product, a bunch of capabilities focused on that persona and so on. A wery, fast turnaround. Then wa is isi two, three years and you
Transcript
Play full episode
