407. Nonprofit Digital Marketing 101 - Jon McCoy, CFRE, Becky Endicott, CFRE, Dana Snyder and Noah Barnett
We Are For Good Podcast - The Podcast for Nonprofits
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How to Use Social Media to Promote Your Product
Julie is the VP of marketing at feather, a tool that helps nonprofits orchestrate their digital ad campaigns. Julie: I think there's a great opportunity for you to be able to re engage those people based on that intent in real time. You can actually do smart campaigns through email or through advertising using a platform like feather and others so we're happy to help you with that. She says retargeting donation page of pandemics increase they're giving by 80%.
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