How to Implement Zero Trust

CBP has executed hundreds of workshops. We have dedicated programs with a variety of clients, but there's one I have in mind in particular that we've run an entire end to end program across their top leadership. Zero trust is so wide, so wide reaching the touch from an end user perspective. The fact that users are the frontline and that education aspect, that knowledge aspect and the level of automation and frictionless, you know, level of how the technology is implemented is fundamental to making sure we achieve the business objectives. That lack of alignment is very often the misstep in the past.