ACQ2 by Acquired cover image

Reverse Interview: Acquired Strategy, with Nathan Baschez of Divinations (& former Gimlet Media + Substack)

ACQ2 by Acquired

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Balancing Creativity and Metrics in Podcasting

This chapter explores the strategic considerations in podcast episode creation, emphasizing the balance between enjoying the process and measuring success through KPIs. The speakers discuss the unpredictability of episode performance and the significance of audience engagement while reflecting on their experiences with various episodes. Additionally, they highlight the importance of storytelling and how it has transformed their content creation approach.

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