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4 Wildly Creative Stunts by Marc Benioff and Salesforce | Echo Chamber

B2B Growth

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Introduction

Mark Benioff was 34 years old when he launched Salesforce, $160 billion company. He hired fake protesters at a conference for their biggest rival Seabull systems. Mark even hired a fake TV crew to cover the quote unquote protest. The Ghostbusters inspired no software logo was born.

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