Maximizing Value in Your Niche
The Unique CPA
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Specializing in Craft Breweries: A Journey of Growth and Expertise
Exploring the evolution of a firm's focus from technology to craft breweries, this chapter highlights the growth strategy, emphasis on pricing, and shift towards value discussions in sales. The speakers share their transition, initial struggles, and the fulfillment found in serving a niche industry, emphasizing the importance of expertise and client relationships.
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