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#58: Courtland Allen – Building (and selling!) a business creating community for Indie Hackers
Creator Science – Learn from today's top content creators
Why Value Based Pricing Matters
I think about value based pricing a lot because value is not objective. I have an online course for free lancers that sells for half as much as my online course for pod casting. Why is? Well, actually, i launched the free antin course at the same price point. What i found was they have less disposable income and it's harder to justify the cost in these things. Whereas if you go to somebody that just has all kinds of money to spend, it's just a lot easier to charge higher prices. Sometimes it's easier to sell something higher price sell of people who have money.
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