5min chapter

The Knowledge Project with Shane Parrish cover image

#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly

The Knowledge Project with Shane Parrish

CHAPTER

How to Be an Exceptional Marketer

People who are exceptional pull in things from outside of their fields. Steve Jobs used fonts from a calligraphy course, right? So it's these collaborations that make us really exceptional and can really push us past our boundaries. We're all great hackers if we are forced into it.

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