Don't Miss These Benefits

There are two types of appeals that have both been shown to be very powerful in moving people on line. If you say, buy this and you'll get all these benefits,. Danel daniel conoman showed that's half as effective as saying, don't miss these benefits... It goes to the fear of loss. Loss doubles down on human motivation. So hear what you've been missing doesn't sound as harsh as saying, you'r missing out.