2min chapter

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Ayelet Fishbach | How to Use The Science of Motivation to Accomplish Your Goals for the Year

The Unmistakable Creative Podcast

CHAPTER

Why People Should Not Drive Under the Influence

The reason that people should want to drive under the influence is because that will significantly risk their life. But they might get confused about why they are doing it in the first place. They know where they might turn 21 and then doing too much. Beyond what is healthy and still fun. And this is just one example. That illustrates why incentives can confuse us and confuse others when we set incentives. For them, lots of work can be heavier on economics on incentives. It needs to match the activity that actually increases motivation When you pay people for any activity that involves like luck and gambling.

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