Pear Healthcare Playbook
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Lessons from Andrew Schutzbank, MD: Creating and Capturing Real Value in Healthcare

Pear Healthcare Playbook

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How to Develop an Early MVP or Early Product for Healthcare

I think product strategy and positioning in some ways is more important than products itself to get started in healthcare. I actually advise all companies wherever possible, if you could make your business work on fee for service. And then in general, I'm also a fan of qualitative over quantitative validation in the early stages. Go watch someone do a thing and see how they struggle and ask them why they're struggling. Don't worry about measurements. That's for later when you're actually operating.

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