3min chapter

The Art of Manliness cover image

#479: Becoming a Digital Minimalist

The Art of Manliness

CHAPTER

Social Approval Indicators Are a Good Way to Get People to Keep Looking Back

High jacking the social apparatus in your brain is a good way to get people to keep looking back. It's the worsom of these tactics that facebook pioneered and other aps use now to keep people constantly checking their phone. They're always looking for ways that people can easily indicate that they are thinking about you, because human psychology says if clicking on this ap might reveal new social approval indicators, it's almost impossibly irresistible to do. The original structure of social media didn't have a lot of this. But when they added things like the like button, right? Thre 's a reason for that, because now the likebutton eant, that's a lot more social approval

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