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4min chapter
The Coffee Shop That's Been Eating Starbucks' Lunch in China
Big Take Asia
Exploring the Brand Strength and Innovation of a Leading Coffee Company in China
This chapter examines the remarkable growth of a coffee brand that has outperformed Starbucks in China, highlighting its broad appeal and strategic innovations. It also delves into the brand's efforts to reach diverse demographics and introduces unique products like an alcohol-infused latte.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode