Your Customer and Tent Tests Are Burpies

Bryan: Research and understand what metrics are important, where other companies have failed. Run lots of tests, immerse yourself in testing, pricing and getting feedback. You know if it's worth your valuable timeold that's how you test out a jack food idea for seven minutes. This stuff takes three months of work to lay the foundation for a business that could change your life. And i promise, if you start to tackle an idea one day after hearing it on this podcast, you will be ridiculously glad that you did.