How to Make Money Off the Back of a Subscription Business

When Google came out with that AdWords thing, we plugged in and I brought on a friend as a partner at that point. We were like, oh man, this is gravy. And so then, you know, in a subscription still felt super nice and like no one was really doing subscription. There was no Netflix. So we really went into e-commerce. It's such a righteous way to do it. If you don't want it, don't pay. But if you do want it, we're going to go all in and try to provide you the best value we can.