
Overwhelmed by an Omni-channel Approach? Crucial Concepts and Practical Tips for Real World Success
Go Beyond Fundraising: The Podcast for Nonprofits
00:00
Building a Cohesive Fundraising Strategy
This chapter emphasizes the significance of an omnichannel approach in fundraising and marketing, highlighting the role of leadership in unifying teams to create a consistent strategy. It outlines the challenges organizations face with fragmented communications and advocates for tailored messaging to enhance donor loyalty and engagement.
Transcript
Play full episode