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Victoria Medvec | Master Negotiation By Avoiding These 3 Traps

The Art of Charm

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What Is Leverage?

Johnny Wen: Negotiations should be looked at as a win wind. Both parties need to feel comfortable coming to the table, he says. He argues that leverage is about thinking through what's your best outside option and how you can use it in any negotiation. "I always think about the negotiation as trying to really make sure that we optimize all those potential trados"

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