12min chapter

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Rolex: Timeless Excellence - [Business Breakdowns, Forever Episode]

Business Breakdowns

CHAPTER

Rolex: Excellence in Branding and Production

This chapter explores Rolex's unwavering commitment to quality and prestige in its marketing and sponsorship strategies, focusing on selective partnerships with elite sporting events. The speakers discuss the brand's dedication to integrity and character in their collaborations with prominent figures like Roger Federer and Jack Nicklaus. Additionally, the chapter emphasizes Rolex's unique manufacturing processes and the lessons from their operations that resonate across various industries.

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