
Mainstream Brands Are Joining Web3 In The Bear Market
The Defiant - DeFi Podcast
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Innovation with NFTs and Digital Collectibles
This chapter explores how big brands like Mattel are leveraging NFTs and digital collectibles to drive innovation and engage with fans. It discusses successful use cases, collaborations between brands, and the potential for closer fan engagement through Web3 tools.
Play episode from 11:55
Transcript


