This week we talk to mimi bauchard, the founder of superhuman. It's a meditation ap that costs a lot of money to make and she bootstrapped it herself. Bootstrapping just means that you pay for something out of pocket. You don't have outside investors, so the money comes from you. And i love that there was some debate around some concepts that maybe we have differing views on. We are obsessed with Flodesk because they're our email provider of choice. They've helped us grow our news letter from very small to over 100 thousand subscribers. I think flodaskas makes it easy to emals their pages and send emals but also optins