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No Going Back: EVs and Clean Tech Tipping Points with Albert Cheung
Climate One
How Important Is Driving Down the Cost Curve to Reach a Tipping Point?
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i think any, any tipping point happens because consumers see a product that's become affordable and readily available to buy. And most importantly, at the tipping point, is that you can see that lots of other people are buying them. That's, that's what drives the tipping point. Because wewe, we adopt things because our neighbour, joe is, is adopting it, and he loves it. And this is exactly what we see with evs. Now, policy er is what makes all that possible. I don't think, by the way, i don't think policies may have made evies desirable. I think the market did that. Some very clever and innovatof companies
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