Strategies and Ideas to Build and Grow in Business: A Hot Seat Featuring Paul Monaco, Joe Polish, and Dean Jackson - I Love Marketing Episode #441
I Love Marketing
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How to Get People on Your List
You don't need to promote those events and things. It's costly to promote that to strangers. Your only thing, i think, to be doing for people who are not on your list is isolating profit activator one and two just to get people on the list. There's so many different ways to think about getting a a goffer. You could have a thing of how to, how to cure his slice, or how to, you know, any of any kind of things that are the big things that dominate the mind of a golfer. Once you get them on the list, knowing that they're a golfer, it doesn't matter. But once they're on then
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