2min chapter

2X eCommerce Podcast cover image

SE4 EP25: Clean Origin is a D2C Brand Disrupting the Jewellery Industry with Lab-Grown Diamonds

2X eCommerce Podcast

CHAPTER

The Blue Nile Mind Diamond

The largest purveyor of mind diamonds online has an FBS one 101. They certify the cut diamond, but they have machines that can make clear that it is a lab grown. Stone ID is laser inscribed on the side of the stone. And if it wasn't for that, you wouldn't know. I don't know anyone in the world who can look at a diamond and say, Oh, this one's mind. This one is lab from.

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