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Will Carling on Rugby's future & Jannik Sinner US Open win

The Sports Agents

CHAPTER

Reviving Rugby: The Quest for Engagement

This chapter reflects on the challenges Rugby Union faces in enhancing fan engagement and viewership. It discusses the need for modernization through technology and better governance, while also exploring the pivotal role of national teams in inspiring the next generation. Additionally, the conversation highlights potential changes in match venues and the necessity for transparent communication within the sport's governing bodies.

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