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EP 74: Laela Sturdy (Head of CapitalG) on Why Alphabet Invests in Startups

The Logan Bartlett Show

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How to Invest in a New Sector

I love to explore areas where I know something and then I don't know something. So like use it, just use a path, have some sort of knowledge to get my foot in the door and then figure out how I can learn as quickly as possible. For example, one of the reasons I got really excited about Stripe was that they got these customers at inception and they had really figured out how to make small businesses. Easy to use, implement payments right away. And then these businesses grew into massive companies.

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