3min chapter

1,000 Routes with Nick Bennett cover image

#25 The Max Traylor Route [Part 2]

1,000 Routes with Nick Bennett

CHAPTER

The Inbound Marketing Critique and a Parody Project

This chapter critiques the inbound marketing trend, arguing it has undermined genuine salesmanship. It also explores the notion that everyone is a salesperson in their life and introduces a humorous project to create a parody website for the 'world's worst agency' using clichéd marketing jargon.

00:00

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