4min chapter

The Marketing Companion cover image

What is the gist of YOU? Relevance in the AI world

The Marketing Companion

CHAPTER

The Importance of Premises

Mark O'Mara: When you pitch a premise, the culmination of a lot of hard work and people again, they want to leap to the end result. You will not compete and win on topics like generalized expertise, especially in the era of AI. The real test of the metal here is only we Y is your worldview, your approach, your angle into the topic held up to your competition. And one other thing I'll say is that this might seem daunting. It might take days, it might take introspection, but we can always figure out how to get there.

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