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10min chapter
Digital Health Download: June 2024
The Heart of Healthcare | A Digital Health Podcast
Challenges and Developments in Digital Health Companies and Direct-to-Consumer Marketing
The chapter delves into the obstacles faced by digital health companies going public through SPACs, the introduction of Pfizer's direct-to-consumer marketing platform, and new FTC regulations for medication advertising. It also discusses the launch of Lilly, declining fertility rates, and the impact of direct-to-consumer marketing on patients' perception of drug prices.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode