Why Brand is the Biggest Risk in Investing (on Don’t Be Sour) Pt. 1 - Feb. ‘23 | Ep 540
The Game with Alex Hormozi
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The Cost of Negotiating a Deal
I noticed when I went to acquisition.com, there's not that golden doodle spiel on it. It's just because the vast majority of people that do go to the site do know what it is Because they've consumed something or multiple things of mine. They would usually have consumed at least, you know, a few pieces of content of mine before they would go there. And so if I had a big paragraph of what we do on the on the home page, I guarantee you I would have fewer deals that would be coming to me. You think at fewer deals, hundred percent.
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