Intro

Have you ever felt stuck spinning your wheels through months of painstaking, costly traditional branding exercises, only to end up with messaging that doesn't truly resonate—or worse, never sees the light of day? That's painful for you, frustrating for your audience, and costly for your business—and it's happening in far too many companies today.

But there's good news: the old, cumbersome branding process you've come to dread may soon be as outdated as dial-up internet. What if you could harness a powerful AI-driven tool that's uniquely designed to distill your most captivating brand narrative—not over months, but in mere minutes? A tool that not only defines your brand strategy but effortlessly generates every bit of your marketing, sales, and web content, laser-focused specifically on your business?

Today, we're thrilled to host Park Howell—the self-described World's Most Industrious Storyteller. Park's impressive, Emmy-winning storytelling career spans nearly 40 years, during which he's helped brands achieve staggering results, growing by as much as 600 percent. With his innovative creation—the StoryCycle Genie™—Park is dramatically disrupting traditional branding. He has distilled his decades of storytelling expertise into this AI-driven wizard that’s already enabling businesses to build captivating brand stories faster and remarkably cheaper. If you're looking to throw off the shackles of traditional branding and elevate your business narrative into the future, Park Howell is exactly who you need to hear from now.

The AI Hat Podcast host Mike Allton asked Park Howell about:

✨ Rapid Branding Revolution: Understand exactly how AI can turn months of branding efforts into powerful, results-driven stories created in minutes.

✨ AI Done Right: Learn why specialized AI solutions outperform general-purpose AI tools and how to leverage this distinction.

✨ Humanized Automation: Discover why effective brand narratives depend on a delicate balance between automation and genuine storytelling.

Learn more about Park Howell

• Connect with Park Howell on LinkedIn

Resources & Brands mentioned in this episode

• The Business of Story
• StoryCycle Genie™
• Sean Schroeder
• Brand Bewitchery: How to Wield the Story Cycle System to Craft Spellbinding Stories for Your Brand by Park Howell
• Redefining Brand Strategy: AI Tools for Businesses of All Sizes with Ruheen Jaura
• Business of Story Podcast
• Jay Baer
• AI Primer: A Comprehensive Guide
• AI Training for Businesses
• Explore past episodes of the The AI Hat Podcast podcast

SHOW TRANSCRIPT & NOTES: https://theaihat.com/goodbye-traditional-branding-hello-ai-transform-your-brand-story/

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Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you’re interested in helping business owners with AI in an upcoming episode, reach out to Mike.

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