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196 - Building a Buyer-Centric Marketing Strategy | Clozd Win Loss Week

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Product Marketing

i'm a product marketer. i do a b i run do mangen. I define pricing, i set messaging, i write copy. Poistic marketing allows you to see the whole field and make better decisiongs. The last time i used a p d fire crissona was two thousand 17. Then i saw it, we're gong o avto respiratory therapists. And i was like, fuck. Like i've metaphysical gone out and met these people this has nothing to do with their propensity to buy our product. It's been video podcast with thought leaders, prospects and customers that gets distributed to the market as a way to drive demand. A secondary outcome is its market research

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