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Mastering Organizational Branding on LinkedIn with Roy Abdo

HR Mixtape

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Mastering Metrics for Organizational Branding on LinkedIn

The chapter highlights the role of metrics in enhancing organizational branding on LinkedIn by tracking impressions, engagement, comments, shares, website traffic, and job applications. By analyzing what people see, say, and do related to the content, organizations can effectively increase trust, engagement, and brand visibility.

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