Isn't the Map of the Whole World?

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Data is just a way to inform decisions, not the map of the whole world. People want reasonable privacy from their technology - i don't think that's a bad thing at all. Data is incredibly important, and it's going to get more important in kindo, like, a, sign pointing you in a direction,. rather than specific data staps.

Is audio dead? Not according to Founder of Decibel, Jeromy Sonne. His ads platform is making it super easy to grow your brand on radio. Find out how.

When you talk about advertising, social media is usually high on the action list. But if you aren’t on audio, you’re missing out on a unique opportunity on a growing medium.

Daniel sits down with Jeromy to talk about Decibel, the app he founded to help marketers schedule ad buying on radio. You’ll hear Jeromy’s take on the importance of non-click channels, how to test them, and why you should create a data moat.

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