You Know, You Know the Brain

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i talk to a lot of people who one of the reasons that they struggle with change is because they are feeling nastalgic for what came before. So i was talking not long ago with some memory researchers, particularly thos one guy, philipp debrigard, at duke university. And and they told me about this really interesting thing that happens in our brain called fading affect bias. The emotions associated with bad memories will fade much faster than the emotions associated with good memories. T doesn't mean that we forget bad memories. It's just that as time goes on, it reassembles them into something new.

What is your ‘wouldn’t go back moment’, and how do you reach it?

Change is not optional. It happens whether you want it to or not. But the good news is your brain is meant to change, which means your life is meant to change. Without realizing it, you’ve likely had a moment after difficulty where you realized that what you experienced gave you a new skill, perspective, or mentality that you wouldn’t give up.

To have this transformative conversation with you, I’m thrilled to have Jason Feifer on our show today. He’s the editor in chief of Entrepreneur Magazine and author of the brand-new book, Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career.

Change can be difficult. Even though some people might seem to adapt more easily than others, the four phases of change are the same for everyone. And they always end with a ‘wouldn’t go back moment.’ Listen in, as Jason talks about why belief in this moment drives success and can help you identify opportunities for your future.

***If you’re inspired, I want to invite you to join me in my brand NEW 10-day course, specifically designed to boost your productivity. I know it sounds too good to be true, but I give you step-by-step guides using the accelerated learning model to help you get more done and achieve your goals. Visit http://kwikbrain.com/productivity to join me today.***

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